Balough
December 7, 2013
Both the subject line and the content of the message will determine whether an electronic message is a commercial e-mail subject to regulation under the CAN-SPAM Act under rules adopted by the Federal Trade Commission (FTC). The FTC has issued its final regulations that determine how to determine the “primary purpose” of an electronic message. […]
Balough
December 7, 2013
When you post your website privacy policies, you better abide by them. That lesson was learned anew when the Federal Trade Commission and Petco Animal Supplies, Inc. entered into a consent decree over charges that Petco violated its posted privacy policy. Petco sells pet and food supplies to customers at www.PETCO.com. On the website, the […]
Balough
December 7, 2013
Violating your website’s privacy policy can cause you long-term problems with the Federal Trade Commission. Just ask Eli Lilly and Company. As a result of an e-mail error where all the recipients were listed for everyone to see, the company was forced to enter into a consent decree that now requires Lilly to make extensive […]